In 2015, AGC Automotive - one of the world’s leading glass manufacturers - decided to completely reinvent its digital presence.
Their previous website was built in Flash, and no longer matched the brand’s technological innovation or global scope.
The goal was ambitious: to create a modern, future-proof B2B platform capable of uniting AGC’s European, American, and Japanese divisions under one digital identity, while serving professionals across the automotive industry worldwide.
BAMHUB was selected to design, develop, and maintain the new AGC Automotive international website.
The project required strategic alignment between multiple continents, combining technical reliability, multilingual communication, and long-term scalability.
Global UX strategy based on in-depth analysis of user expectations from Europe, the US, and Asia.
Collaborative workshops with AGC departments worldwide to define content structure and design guidelines.
Development of a new architecture, optimized for performance, accessibility, and multilingual consistency.
Continuous evolution with annual updates, ensuring design, technology, and SEO always stay ahead of industry standards.
Cybersecurity and hosting strategy: redundant servers hosted simultaneously in three countries, ensuring stability, compliance, and data protection.
The new agc-automotive.com became much more than a website - it became a strategic B2B tool.
It allows AGC to communicate its innovation, products, and expertise to professionals worldwide with clarity and consistency.
After several redesigns and continuous improvements, the platform remains a living ecosystem - flexible, secure, and always aligned with AGC’s vision of technological excellence and sustainable mobility.