Wideye, marca de inovação do Grupo AGC, é especializada em soluções avançadas de vidro para veículos autônomos e conectados — do vidro compatível com LiDAR a sistemas de integração de sensores.
Após o sucesso de seu primeiro estande no CES 2022, a Wideye voltou a Las Vegas com um estande maior e mais imersivo, com lounge privado para reuniões e demonstrações de tecnologia.
Our mission was to create a modern, immersive, and functional booth that showcased Wideye’s latest technologies while offering a private space for business meetings and presentations.
The design also needed to reuse structural elements from the previous CES booth, minimizing costs and environmental impact.
We reused and redesigned key structures from the 2022 booth, adding a custom lounge area with refined lighting and furniture to enhance comfort and exclusivity.
The concept car from the previous edition was reintroduced as a central piece, symbolizing continuity and innovation.
Every element was designed with sustainability and modularity in mind, ensuring that components could be repurposed for future exhibitions.
Managed international logistics between Europe, Japan, and the USA, ensuring smooth delivery and setup under tight deadlines.
The booth achieved a perfect balance between creativity and strategy.
With its architectural presence, interactive displays, and elegant private lounge, it captured attention and encouraged meaningful engagement.
The project demonstrated BAMHUB’s ability to merge design, efficiency, and sustainability — setting a new standard for future Wideye exhibitions.