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INTERNATIONAL STRATEGY & INNOVATION AGENCY

Showrooms

Experiential Spaces & Events

At BAMHUB, we transform spaces into experiences that tell stories, create emotion, and connect people with brands.

Our work goes beyond design — it’s about strategic storytelling in physical form.

We design showrooms, exhibitions, pop-up spaces, and event environments that merge creativity, architecture, and digital interaction.

Every space we build is designed to reinforce brand strategy, attract attention, and inspire engagement on both local and international stages.

Through our global network of architects, designers, and production specialists, we ensure that each project, wherever it takes place, aligns perfectly with the brand’s DNA and strategic objectives.

What We Do
Showroom & Experience Design
Craft immersive spaces that reflect your brand’s identity and values.
Exhibition & Booth Architecture
Design and execute high-impact stands for international fairs and events.
Pop-Up & Retail Activation
Bring concepts to life through limited-time physical experiences.
Event Concept & Strategy
Create event identities that support communication and sales objectives.
Multisensory & Interactive Installations
Engage audiences through sound, motion, light, and technology.
On-Site Production Coordination
Manage logistics and global production with precision and creativity.
Our Cases
AGC Showroom — Modular Cockpit Display

AGC Technovation Center, the research and innovation hub of AGC Group in Europe, focuses on advanced glass and material technologies for automotive and architecture.

Within its showroom in Gosselies, Belgium, AGC aimed to create a modular display to present its automotive glass innovations in a flexible and visually integrated way.

The challenge was to combine storytelling, engineering, and long-term adaptability within a single, elegant physical installation.

AGC Technovation Center — Interactive Coffee Corner Experience

At the AGC Technovation Center in Belgium — the European R&D and innovation hub of AGC Group — engineers, designers, and partners collaborate on advanced materials, automotive glass, and smart surfaces.

The client wanted to transform its reception area into a welcoming, interactive environment that reflects AGC’s innovation spirit.

What began as a simple coffee corner became a digital brand experience, merging design, storytelling, and technology.

AGC Technovation Center — Permanent Innovation Showroom

At the AGC Technovation Center in Belgium — the European headquarters of AGC Group’s innovation — science, design, and technology converge to shape the future of glass and smart surfaces.

Since 2016, BAMHUB has been responsible for the continuous evolution of this space, transforming it into a permanent experience of innovation and storytelling.

The showroom serves as a destination for leading automotive brands, architects, and designers from around the world, offering an ever-evolving showcase of AGC’s technologies and vision.

Nitesco — Exhibition Stand Concept & Branding

Nitesco, a Dutch company with over 20 years of expertise in natural stone treatment, renovation, and maintenance, is recognized for its precision, craftsmanship, and long-term durability in luxury architecture and construction.

For its exhibition debut, Nitesco sought a stand concept that reflected its premium identity — a timeless space expressing strength, elegance, and architectural confidence.

Wideye — Booth for CES Las Vegas

Wideye, a division of AGC Glass, presented its advanced LiDAR technology at CES 2022 in Las Vegas — marking the return of physical exhibitions after the pandemic.

With a limited budget and complex international logistics, the challenge was to create an interactive, high-impact booth that would attract attention and demonstrate innovation in real time.

Wideye — CES Las Vegas Booth with Private Lounge

Wideye, an innovation brand by AGC Group, specializes in advanced glass solutions for autonomous and connected vehicles — from LiDAR-compatible glazing to sensor integration systems.

Following the success of its first booth at CES 2022, Wideye returned to Las Vegas with a larger, more immersive stand featuring a private lounge for business meetings and live technology demos.

Our Approach / Methodology
We see experiential design as a strategic extension of brand identity. Every project begins with a deep understanding of the client’s goals: visibility, engagement, or sales impact. We then design environments that communicate emotion while reinforcing brand strategy. Our multidisciplinary team — including spatial designers, 3D artists, and strategic planners — blends creativity and structure, ensuring each experience is both inspiring and measurable. When necessary, we work with our production and logistics partners across Europe, the US, and Latin America to bring each concept to life, anywhere in the world.
Let’s Talk
Whether you’re preparing an international fair, launching a new product, or reimagining your brand experience.
Let’s design spaces that create real connections.